Teeth whitening gel product
Clinical Grade. Guaranteed Results. Made Fresh!
TEETH WHITENING GEL
4.9 out of 5 stars 4.9 (32,000+ Reviews)
Remove more teeth stains with less sensitivity.
  • Costs 62% less than your dentist.
  • Made Fresh! Individually sealed.
  • Proprietary formula for consistent results.
  • FREE SHIPPING on orders over $35

Discounts for GEHA members!

“Not All Gel is Created Equal. Get the Good Stuff!

Nearly 1 million happy customers... and growing!
  • Costs 62% less than your dentist.
  • Made Fresh! Individually sealed.
  • Proprietary formula for consistent results.
  • FREE SHIPPING on orders over $35

THE BEST TEETH WHITENING GEL FOR A REASON

Results are Guaranteed. Longer lasting glow. Made Fresh and individually sealed with FreshTec™.

Actual images submitted by Smile Brilliant customer showing the
changes over 14 days of whitening sessions.

Proprietary Stiki-Gel™
Formula.
Consistent coverage & uniform results.

With body temperature and moisture, cheap gel runs. It flows to
the bottom of your tray and only whitens the tips vs the whole
tooth. Smile Brilliant’s proprietary Stiki-Gel™ Formula stays in
place longer. Get more consistent results and a more uniform whitening experience from the leaders in the field.

Did you know?
Light reduces the efficacy
of teeth whitening gel.

Smile Brilliant is the only brand to offer whitening gel
individually sealed with FreshTec™: Guaranteed freshness and
guaranteed potency! Who cares about packaging, right? WRONG!
The active ingredients in teeth whitening gel (carbamide
peroxide) degrade and lose efficacy when exposed to light. Our
clinical grade teeth whitening gel is guaranteed to be
effective for up to 2 years when refrigerated!

Know the science before
you buy!
Trusted by
dentists & insurance.

No product on the market can remove stains in 20 minutes.
If they say it, they’re lying!
Quality results take time. Whitening
toothpastes only remove surface stains and do so with harsh
abrasives that damage enamel. Whitening strips are painful and
inconsistent. Smile Brilliant’s Stiki-Gel™ works by soaking into the
teeth, gently opening pores (yes your teeth have pores!) and
lifting even the deepest stains from years of neglect in just
days.

desk-top-circle mobile-circle
INVEST IN THE GOOD STUFF!
Know the facts & whiten with confidence
syrings

Deep stains require
professional products

The gel & trays you use matter! Remove
deep stains and ensure every angle of
every tooth receives uniform stain removal
(even if teeth aren’t perfectly straight).

sensitivity

Sensitivity due to
whitening is temporary

Teeth whitening temporarily dehydrates the
tooth and can cause sensitivity. However, it
is temporary and can be reduced by using
desensitizing gel or Enamel Armour.

tray

Dentists recommend
custom trays

Whitening trays are custom-fitted to your
unique teeth and are good for life. They are
still the #1 whitening process
recommended by dentists.

whitening-strips

Whitening strips are
messy & inconsistent

Teeth that are not perfectly straight will
have uneven results. Strips can lead to
sensitivity and are not as cheap as you
think with how frequently you use them.

led-light

LED lights simply do not work!

Cheap LED lights sold online are not the same as FDA regulated dentist lasers. They are simply blue LED lights and do not effect whitening in any meaningful way.

toothpaste

"Whitening"
toothpaste is abrasive

Whitening toothpaste is harsh and will wear down your enamel. It only removes superficial surface stains. Deep stains will not be removed using toothpaste.

stains

Remove years of stains
in days!

It’s not too late to invest in a quality smile! Your teeth can be restored to their original whiteness in as little as 7-14 days.

dentist-chair

Dentists recommend
custom trays

Whitening trays are custom-fitted to your unique teeth and are good for life. They are still the #1 whitening process recommended by dentists.

before-bed

The best time to
whiten is before bed

The best time to whiten is before bed. This ensures your teeth are not getting hit with staining food and drink for at least 8 hours.

stain-icons

You can slow the
restaining process

You’re teeth are always staining. However, with a high quality desensitizing gel or Enamel Armour, you can temporarily seal your pores and slow the restaining process.

veneers

Caps & veneers cannot
be whitened

Artificial dental work cannot be whitened. The color is set in the material when originally installed. Teeth whitening products only whiten natural teeth.

sponge

Teeth absorb stains
like a sponge

Your teeth have pores just like your skin or a sponge. Anything you put in your mouth that has color will absorb into those pores. Wine, coffee, dark berries, and smoking are extremely active in staining teeth.

THE BEST TEETH WHITENING GEL

CHOOSE YOUR PACKAGE

Invest in the good stuff! The #1 rated professional teeth whitening gel for custom-fitted
whitening trays. Made fresh. Never sits on shelves. Individually sealed. Guaranteed to get
your teeth the whitest they can be.

stars

Professional Teeth Whitening Gel

STIKI-GEL™ FORMULA. ALWAYS FRESH. CLINICAL RESULTS.

product-img

Clinical grade
formula for optimal
whitening. Always
made fresh for
maximum results.

Remove years of stains in days.

Clinical grade Stiki-Gel™ Formula

Individually sealed with FreshTec™

2 year shelf life (refrigerated)

Guaranteed results. Get the good stuff!

SALE !

27-36 Applications (9 syringes)

Compare to $170+ at your dentist! Includes 9 syringes (3ml ea) offering 27-36 whitening applications (top & bottom). FREE shipping. 2 Year shelf life (refrigerated).

product-img
Rating: 2k+ bought in past month
Formula: Stiki-Gel™ Formula + Carbamide Peroxide (22%)
Applications:9-12 treatments (top & bottom)

Guaranteed Results. 2 year shelf life.

Clinical grade. Get the good stuff!

15%

$5895

$69.00

 
 

MUST HAVE!

2.5K+ bought in past month

9 Syringes (3ml ea) WHITENING GEL

15%

$5895

$69.00

27-36 Applications (9 syringes)
 

MUST HAVE!

2.5K+ bought in past month

6 Syringes (3ml ea) WHITENING GEL

13%

$4800

$55.00

18-24 Applications (6 syringes)
 

MUST HAVE!

2.5K+ bought in past month

3 Syringes (3ml ea) WHITENING GEL

10%

$3150

$35.00

9-12 Applications (3 syringes)
 

MUST HAVE!

2K+ bought in past month

ULTRASONIC CLEANER UV SANITIZER

19%

$6400

$79.00

Easy to use ultrasonic tray cleaner + UV Sanitizer
 

BUNDLE & SAVE!

3.5k+ bought in past month

6 & 6 WHITENING + DESENSITIZING GEL

17%

$6983

$84.00

18-24 Whitening & desensitizing gel applications
 

BUNDLE & SAVE!

2.8K+ bought in past month

9 & 9 GEL WHITENING + DESENSITIZING GEL

17%

$8978

$108.00

27-36 whitening & desensitizing gel applications
 

BUNDLE & SAVE!

3K+ bought in past month

3 & 3 WHITENING + DESENSITIZING GEL

17%

$4489

$54.00

9-12 whitening & desensitizing gel applications
 

MUST HAVE!

3.3K+ bought in past month

WHITENING TRAY CLEANING TABLETS

10%

$2160

$24.00

Cleaning tablets for whitening trays (180 day supply)
 

Want less sensitivity & restaining?

See why hygienists recommend Desensitizing Gel after whitening treatments.
Learn More About Sensitive Teeth

HOW TO USE WHITENING GEL

image
1
Open the syringe.
Open the FreshTec packaging and remove the
twist-off cap from the syringe. Save the cap for
resealing. Refrigerate after use for longer shelf life.
2
Years
uP TO 2 YEAR SHELF LIFE WHEN REFRIGERATED.
image
2
Apply gel to custom trays.
Apply a “string” of whitening gel to the front outer
surface of your trays (surface that touches the front
of your teeth). No need to overfill your trays.
4
seconds
EACH 3ML SYRINGE WILL LAST 3-4 APPLICATIONS (TOP & BOTTOM).
image
3
Remove years of stains!
Use your trays & gel to remove years of stains in
just days! Touch-up a few times per year. Remove
years of stains with 1 to 3 hours sessions.
1-3
hours
SESSIONS CAN LAST 45 MINUTES TO 3 HOURS. SPACE THEM OUT IF SENSITIVITY PERSISTS.
CURIOUS WHAT PEOPLE THINK?
Nearly 1 million happy customers... and growing!
5 star rating

Exceptional product and the results exceeded expectations. I'll thank Dr. Majid for the recommendation.

Alex M.
customer
5 star rating

Been a customer for over 7 years but this is my first review. Keep up the great work and thank you for everything.

Sohail S.
customer
5 star rating

I wanted to thank you for your fast shipping. I received your whitening gel within a week of my wedding photo shoot and whitening daily. The results were amazing and my photos came out great!

Amber P.
customer

Why aren't more companies using the packaging you do? As a chemist, your product was the obvious choice simply due to the packaging. I have not use used it but am happy to find a company that actually understands science.

Peter C.
customer
5 star rating

Worked amazing. I got your trays 3 years ago and they are still in great shape. I needed a touchup and your results continue to be as advertised.

Ashley W.
customer

Thank you! Meredith was so helpful in her customer support. The issues I had with whitening the tops of my teeth were resolved with your gel. Highly recommend.

Lynn M.
customer

I found your company through google and decided to give it a try. The results were amazing!

Christi N.
customer
5 star rating

I've been able to whitening for over an hour with your gel. The Crest strips I was using before hurt like H3ll! I'm definitely recommending Smile Brilliant to my friends.

Becca J.
customer

Got my mom your trays last year and now we are reordering your gel together. The experience and products are top notch. We will continue to be Smile Brilliant customers and recommend your products

Kelly F.
customer

Facts about the best teeth whitening gel

TEETH WHITENING GEL FAQ

The active ingredient in all teeth whitening products (either hydrogen peroxide or carbamide peroxide) break down when exposed to heat or light. This is the reason why all hydrogen peroxide (used to clean wounds) is sold in brown bottles. Most teeth whitening gel syringes are clear and when they are exposed to light, they begin to lose the effectiveness and break down. This dramatically reduces shelf life and overall whitening effectiveness.

Smile Brilliant is the only teeth whitening company to use FreshTec™ packaging. Each of our syringes is individually sealed in a specialized foil packaging that eliminates light exposure and improves shelf life. Our products are guaranteed highest potency for 1 year but that shelf life is extended to 2 years when refrigerated. There’s a reason why millions of customers (and dentists) trust Smile Brilliant for their professional teeth whitening needs!

Smile Brilliant teeth whitening gel is professional grade. Our proprietary Stiki-Gel™ formula dramatically improves adhesion between the gel and your teeth. The environment in your mouth is both warm and wet. Lower grade whitening gel will quickly begin to lose its viscocity and start to run. This running causes the gel to fall to the bottom of your whitening trays and only whiten the bottom tips of your teeth. With Stiki-Gel™, the gel stays in place longer and has more time to work. The results are more consistent and uniform.

Yes it will! In fact, people who use tobacco products are like to see the most extreme changes. Tobacco stains tend to be more stubborn, but with consistent applications and a little patience, you are guaranteed to see a major change. We recommend our custom-fitted trays + 9 whitening gel + 9 desensitizing gel syringes to remove tobacco stains and reduce future staining.

Guide to removing tobacco stains from teeth

Your teeth have pores and act like a sponge; absorbing the colors of the food and drink you ingest each day. Over time, those stains continue to get deeper into the tooth and can no longer be removed by brushing or over-the-counter products like whitening strips. To remove these stains, a professional treatment that ensure that every angle of every tooth stays in continuous contact with the teeth that are stained. The whitening gel in a custom-fitted whitening tray gently opens up the pores and soaks into the tooth. Active ingredients lift the stains to the surface. After whitening, your pores require time to naturally rehydrate and remineralize (ie: pores go back to smaller size). This is why it is best to whiten before bed and apply desensitizing gel after each whitening session. Reducing the amount of colored food (especially coffee, tea, wine, and tobacco) for as long as possible will greatly reduce the chances of your teeth restaining quickly.

In depth look at how teeth whitening works

Results will vary from person to person depending on stain level, genetics, and dietary habits. As a general rule, a person with average stained teeth and no natural sensitivity will see results in 7-14 applications. For those with sensitivity (who require shorter whitening sessions), it may take more than 14 applications. Just remember, each time you whiten, you are removing years of staining. Be patient! Once you have removed all your stains, it is incredibly easy to maintain those results for life!

It is best to whiten before bed because this eliminates the opportunity for faster staining and allows your teeth to naturally rehydrate and remineralize while you sleep.

The best whitening procedure as recommended by our on-staff dental hygienists:

  • Brush your teeth without toothpaste: The fluoride in toothpaste will slow the whitening process.
  • Whiten: Whiten your teeth for 45 minutes to 3 hours (depending on sensitivity and dentist recommendation).
  • Brush teeth normally: Brush your teeth with toothpaste as normal.
  • Use the desensitizing gel: Use your freshly cleaned and dried whitening tray to apply desensitizing gel for 15-20 minutes. Remove the trays and discard excess desensitizing gel. Do not rinse! This will leave a thin layer of desensitizing gel on the teeth.
  • Sleep! Do not eat or drink before bed. Sleep and let your teeth rehydrate and remineralize.

Each of our 3ml syringes of teeth whitening gel and desensitizing gel are individually sealed for freshness. Both gel will remain effective for 1 year (if stored at room temperature) and 2 years (if refrigerated).

Studies from the Academy of General Dentistry, (AGD Impact, April 1998, p.23), during the past five years have proven the lab direct teeth whitening process to be safe and effective. A small percentage of people may experience some tooth sensitivity and gum irritation, which disappears once you stop using the Hi-Intensity Whitening Gel or by decreasing the amount of time you use the whitening system.

As with anything, abuse of a product can result in undesirable consequences. In the event that you are unsure of your current oral health, talk with your dentist prior to whitening.

Article on the effects on tooth enamel

Risk & safety article

We recommend starting with applications of 45 minutes – 1 hour and then working your way up to applications of 3 hours as your teeth are comfortable. If you have sensitive teeth, you will want to stick with shorter sessions and may need to skip a day. It is highly recommended by dentists and hygienists that customers should use desensitizing gel for 20 minutes after each teeth whitening session.

Note: Every time you whiten, you are removing years of stains so be patient! If you have to do shorter sessions (but more of them), its ok. Once you have the results you’re looking for, it takes very little to maintain those results for life!

Dentists and hygienists recommend a post-whitening application for everyone using any type of teeth whitening product, regardless of their preexisting sensitivity for the following reasons:

  • 60% of Americans suffer from natural tooth sensitivity in everyday life. Whitening your teeth will further that sensitivity temporarily.
  • If you are whitening for extended periods of time (beyond 45 minutes) deep stain removal will likely cause some sort of temporary sensitivity regardless.
  • Desensitizing gel is fluoride infused to block pores and nourish the tooth thus promoting natural rehydration and remineralization
  • By blocking pores in the tooth, desensitizing gel dramatically reduces restaining as you eat/drink.

Learn more about how to whiten sensitive teeth

Learn more about what causes of tooth sensitivity

See additional remedies for reducing tooth sensitivity

Each 3ml syringe delivers 3-4 applications (both top and bottom teeth). Most people need 7-14 applications (once per day, 1-3 hours per application) to completely remove all stains from their teeth. This varies from person to person depending on the type and severity of stains on the teeth, as well as the length of time per application.

Keeping a white smile requires annual maintenance. Since whitening gel is less expensive when purchasing trays, we recommend that our customers purchase more gel in their original kit. Also, since shipping costs are the same, international customer are also highly recommended to purchase the 6 or 9 syringe package on their initial order. Our teeth whitening gel and desensitizing gel has a 2 year shelf-life (if refrigerated) so purchasing extra gel will ensure you are able to to keep your teeth stain-free.

See article on how much gel is needed

It’s a fact: Life Stains!
We give everyone a chance at the beautiful smile they deserve!

Smile Brilliant has solved the yellow teeth dilemma that millions of people experience worldwide. Our dentist grade teeth whitening gel is fast, effective, and affordable. From formulation to packaging, our whitening gel products are
passionately engineereed for maximum results and shelf life. We service millions of clients each year including dentists.

If you are not completely satisfied with your teeth whitening experience within
30 days, we’ll take it back and issue a full refund.

NO STRINGS ATTACHED.